You Love Podcasting. Now Make It Grow Your Business.

You're putting in the work — recording, editing, publishing — but your podcast isn't bringing you clients. The Academy gives you the system to turn your show into the thing that fills your calendar, builds your authority, and sells your program. Without hiring an agency.

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500+

Shows transformed

56M+

Downloads generated

9.65

Client satisfaction

Trusted by

Comcast NBCUniversal iHeartRadio Lululemon Religion of Sports

What Changes When Your Podcast Actually Works

Clients come to you

Instead of chasing leads on social media, people reach out because they've been listening. They already trust you. They already want to work with you.

You become the go-to expert

Your podcast makes you the authority in your space. When someone asks "who should I hire for this?" — your name comes up first.

Sales calls feel easy

Prospects show up saying "I feel like I already know you." They've spent hours listening. By the time they book, they're ready to say yes.

You stop relying on social media

No more algorithm anxiety. No more posting every day and hoping someone notices. Your podcast works for you even when you're not online.

Every episode builds on the last

Unlike an Instagram post that disappears in 24 hours, every episode keeps working. Your back catalog becomes your best salesperson.

You finally feel confident talking about your show

No more "I have a podcast" followed by awkward silence. When your show is growing and bringing in clients, it becomes the thing people know you for.

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You're Already Doing the Hard Part

You're showing up every week. Recording. Editing. Publishing. Maybe you have a VA helping, maybe you're doing it all yourself. Either way — you're putting in the hours. The problem isn't effort. The problem is that nobody told you how to make all that effort actually bring in clients.

Your Podcast Can Be the Only Marketing You Need

Instead of scrambling to post on every platform, you create ONE thing — a weekly episode — and that single recording becomes the engine for everything. It builds your authority, nurtures your audience, and turns listeners into clients.

When someone listens to your podcast, they spend 30, 45, 60 minutes with you. They hear your voice. They learn how you think. By the time they reach out, they feel like they know you. No amount of Instagram posts can do that.

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The 4 Skills That Turn Listeners Into Clients

Skill 1: Premise

Speak Directly to Your Dream Client

Get clear on who you're talking to and what you're promising them. When your ideal client hears your show, they should think: "This is exactly what I need."

Skill 2: Packaging

Make People Want to Hit Play

Your episode could change someone's business — but if the title and thumbnail don't stop the scroll, they'll never hear it.

Skill 3: Retention

Keep Them Listening

Most people decide in the first 60 seconds if they're going to stay. Learn how to hook them so they listen to the end — and come back for more.

Skill 4: Conversion

Turn Listeners Into Paying Clients

You have their attention. Now what? Learn how to invite them into your world — whether that's your coaching program, your course, or a discovery call.

When all 4 click: Brian went from 200 downloads to 50,000/month and built a 7-figure business around his show. Mario signed $10K in coaching clients within 2 weeks. Orlando went from 362 to 191,000+ YouTube views in 4 months.

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Who This Is For

This is for you if:

You're a coach, consultant, or solopreneur with a podcast (or launching one)
You're doing most of the work yourself — maybe with a VA, but no big team
You love podcasting and want it to actually bring you clients
You want to be seen as the authority in your space
You have a program, course, or coaching offer you want your show to sell

This is NOT for you if:

You aren't willing to put in the work — this is hands-on, not hands-off
You're looking for a get-famous-quick scheme
You just want a hobby podcast — nothing wrong with that, but this is about building a business

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Meet Kev Michael

Kev has helped 500+ coaches, consultants, and solopreneurs turn their podcasts into the thing that actually grows their business. He built his own coaching business past $3M+ — almost entirely through his podcast and YouTube channel. He's been doing this since 2018.

He gets what it's like to be the one recording, editing, and wondering if anyone's listening. The Academy is the system he wishes he'd had when he started — the same frameworks his done-for-you clients use, built for people who want to do it themselves.

500+

Podcasters helped

$3M+

Built from
his own podcast

9.65

Client satisfaction
rating (out of 10)

35M+

Downloads generated
for clients

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Why YouTube Changes Everything

New people find you every day

50-80% of viewers on any YouTube video have never heard of you before. The algorithm does the work of putting you in front of your ideal clients — for free.

They get to know you deeply

An hour-long episode builds more trust than 100 Instagram posts. By the time someone reaches out, they already feel like they know you, like you, and trust you.

Your episodes keep working forever

An episode you publish today can bring you a client two years from now. One of our members' videos went from 100 views to 16,000+ — and it's still growing.

Here's the thing most podcasters miss: audio doesn't have an algorithm. YouTube does. That means YouTube actively puts your content in front of people who are looking for exactly what you offer.

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How the Clients Start Coming In

Wave 1: People in your orbit wake up (Months 1-3)

Friends, followers, past clients — people who already know you start paying attention in a new way. Better messaging hits different. Jamie signed $24.7K in 4 weeks. Mario booked $10K in coaching in 2 weeks.

Wave 2: Strangers start finding you (Months 3-6+)

YouTube starts showing your content to the right people. Your ideal clients discover you, binge your episodes, and reach out already sold on working with you.

Wave 3: Opportunities come to you (Ongoing)

Speaking invitations. Partnerships. Book deals. Sponsorships. Your podcast makes you the obvious choice — and people start reaching out to you.

We start with Wave 1 — quick wins from the audience you already have. Then we build Wave 2 — the compounding engine that brings you new clients on autopilot. Wave 3 just happens naturally as your show grows.

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Since 2018, we have served over 500 businesses.

Client Case Studies:

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Join the Grow The Show Academy

Everything you need to turn your podcast into the thing that actually grows your business.

YouTube Podcast Growth Course

The complete system — Premise, Packaging, Retention, and Conversion — taught step by step. Learn what to say, how to package it, and how to turn listeners into coaching clients.

Weekly Live Q&A Calls with Kev

Bring your episode ideas, your titles, your intros — and get real feedback on YOUR show. Not generic advice. Kev looks at your stuff and tells you exactly what to change.

Private Community

You're not doing this alone. Connect with other coaches and consultants who are building their businesses through podcasting. Share wins, swap ideas, stay accountable.

Custom AI Workshop (April 30)

A live, hands-on workshop where we build a custom AI assistant for YOUR podcast. Titles, thumbnails, show notes, emails — it handles the stuff that used to take you hours. You'll leave with a working tool, not just theory.

🤖

12 Months of Full Access

Everything — the course, the calls, the community, and the workshop. For a full year.

The Vault

All trainings since 2020 — deep dives and implementations others paid thousands for.

30-Day Risk-Free Guarantee Get inside. Watch the trainings. Attend a Q&A. If the Academy isn't for you, email success@growtheshow.com within 30 days for a full refund. Don't say yes. Say maybe.

$2,000 for 12 months of full Academy access

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Frequently Asked Questions

Some Client Wins

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Ready to Make Your Podcast Work as Hard as You Do?

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